Friday, April 29, 2011

Tora! in London




A banner designed and produced by Tora! to commemorate the Royal Wedding found its way to Buckingham Palace on the eve of the big day. It attracted sufficient attention that strangers wanted their pictures taken with it.

Monday, February 14, 2011

Relais & Chateaux Wedgewood Hotel and Spa


The Wedgewood Hotel and Spa in downtown Vancouver is the only Relais & Chateaux property in the city. TORA! created this promotional slideshow for the hotel and coordinated the production of DVDs for distribution, a standalone version for display at tradeshows as well as HD quicktime and YouTube optimised versions.

Thursday, November 11, 2010

First Nations Summit

The First Nations Summit is a First Nations organization in British Columbia founded in 1992 after the formation of the British Columbia Treaty Commission and the British Columbia Treaty Process. It represents the interests of First Nation band governments involved in the treaty process. Since 2004 TORA! has designed and produced annual desk calendars for the organization. Cover designs initially highlighted significant events in the Treaty process but have evolved to spotlight the works of First Nations artists. The 2011 cover shows details of a totem carved by First Nations instructors and student artists at the Freda Diesing School of Northwest Coast Art, a division of Northwest Community College in Terrace, BC.

Wednesday, November 10, 2010

Toit Events Ltd. / GranFondo Canada


Toit Events is the organization behind the highly successful RBC GranFondo Whistler which took 4,075 cyclists from Vancouver to Whistler in a dedicated cycling lane on the stunning Sea to Sky Highway in September 2010. TORA! produced directional and information maps for the event, as well as all start/finish area and on-course signage and pre- and post-event newspaper advertising. For 2011 Toit is introducing the RBC GranFondo Kelowna and TORA! has been involved in adapting the GranFondo identifier to the new locale. The first ad for the Kelowna event will be published in the November issue of Impact Magazine (Alberta edition). The GranFondo identifier specific to the Kelowna event is prominent on the event's temporary splash page.

Saturday, October 23, 2010

GranFondo Axel Merckx Okanagan


Excited to be working on some graphic design elements of the GranFondo Axel Merckx taking place in Penticton, BC in July 2011.  Granfondos, or “big rides,” have evolved out of the European cycling tradition.  Popular throughout Europe, granfondos attract riders of all ages, abilities and backgrounds. From licensed racers to ambitious weekend warriors, these events bring together participants who want to tackle a challenging distance, enjoy the camaraderie of riding in a large pack, and take in the local hospitality.

Wedgewood Cycling Team - Team Kit



The Wedgewood Cycling Team is one of BC's most respected cycling teams. Sponsored by the Relais & Chateau Wedgewood Hotel & Spa, the team rides in support of the BC Cancer Foundation and since 2005 has raised over $500,000 to fund cancer research in British Columbia. TORA! has been instrumental in the Team's branding and has designed the Team's cycling kit since its inception. The team kit consists of short-sleeved and long-sleeved jerseys, regular and bib shorts, summer and winter-weight vests, winter-weight jackets, arm warmers, knee warmers, leg warmers and two styles of short fingered gloves.